The prominence of video marketing has grown substantially in the recent times. Personalized video content takes this marketing method a bit further, and tends to focus on making your target audience feel valued on a personal, individual level.
Personalized videos are created in a manner that makes the viewers deal that it has been created just for them. They may feature the name or company name of the recipient, their age, job designation, gender, location and certain other tidbits to deliver an intensely personal experience to the viewers. This doesn’t mean that you have to record or create separate videos for each of the viewers.
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